- Introducing: World's Best in Place Branding -
sustainability
Sustainability has become a very important aspect for the reputation and competitiveness of cities and destinations. Sustainability is also important for economic development and attracting foreign direct investment (fdi), since more and more funding institutions are required to prioritize their investments. And of course expats and students are looking for cities with high livability scores, which can only be reached through sustainable development.
Knowledge partner: Sustainability Leaders Project
Costa Rica Showcase
TPBO -
Costa Rica excels in place branding with a strong reputation for sustainability and innovation. Learn about its global brand strategy.
Japan Country Performance, Nation Brand Image and Reputation
TPBO -
Japan's country performance, economic competitiveness, soft power, nation brand image and reputation, according to international indices and studies on topics such as livability, sustainability, nation brand value, economic development, talent attraction and tourism.
San Francisco City Performance, Brand Strength and Reputation
TPBO -
San Francisco city performance, brand strength and reputation, according to studies measuring environmental performance, economic development and city attractiveness.
Mexico City Performance, Brand Strength and Reputation
TPBO -
Mexico City performance, brand image and reputation, according to international indices and studies on environmental performance, city brand value, economic development, sustainability, attractiveness and ease of doing business.
Sydney City Performance, Brand Strength and Reputation
TPBO -
Sydney's city performance, brand strength and reputation, according to international studies and rankings measuring livability, economic development, sustainability, talent attraction potential and brand performance.
Towards an Ethical Framework for Place Branding
TPBO -
Code of ethics for place branding: why do we need it and how could we develop it? Place Brand Leaders share their thoughts.
NEW: Story Competition!