Interview: Joshua Miller of U.S. State Department on Research-Driven Diplomacy

In this interview with Joshua Miller of the U.S. State Department, learn why sound market research is so important for state agencies and bureaus, and how it can support the work of public diplomacy professionals.

Learn about:

  • The characteristics of good market research;
  • How market research helps public diplomats;
  • How market research can improve the efficiency of public diplomacy;
  • The challenges of advocating for more research-based public diplomacy;
  • Advice to emerging researchers interested in public diplomacy;
  • 3 publications every public diplomacy professional should read.

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The Editorial Team

Hi there, we hope you've found this article useful. Want to stay up to date on latest place branding insights, stories and examples? Sign up for our free email newsletter! You might also be interested in our services. Have a question or suggestion? Get in touch!