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Why purchase Premium Access?

1. Gain competitive advantage

Whether you work for a city, region, destination or country: knowing about the latest insights, tendencies and practices in place branding is essential for being able to develop and manage places which are attractive for talent, investors, visitors or students.

2. Save time and nerves

Most place professionals in towns, cities, regions or destinations just don’t have the time to keep track of potentially relevant information, such as good practice examples or latest research findings. We are here to help you make sense of it all.

3. Save money!

Best value for money: As Premium subscriber you get to enjoy trustworthy, independently researched and carefully selected knowledge and tips. No glossy brochures or expensive presentations, but world-class knowledge which every town, city, region or destination can afford. Your Options:



Benefit from access to latest research insights, expert advice, plus discounts on conferences and seminars by our partners of up to 20 percent.

Best value for students.

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US $35/month*

Benefit from all of Basic, plus access to all Premium content, including 100+ expert interviews, case studies, How-To guides and our place brand theory pages.

Best value for place professionals: researchers, consultancies, developers and managers of destinations, neighborhoods, towns, cities and regions.

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US $7200/year

Benefit from all of Premium, plus unlimited information scout/research service.**

Best value for local, state and regional governments, destination management and economic development organizations, BIDs.

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*Billed annually at US $420 per year (or EUR equivalent). Option to extend. Does not renew automatically.
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