Go Premium: TPBO Subscription Options, Rates & Benefits

Thank you for your interest in benefiting from access to our premium content and services. Here are your options:


Basic

USD 19 per month*

Benefit from:

  • Access to premium articles on PlaceBrandObserver.com

Access for individuals, linked to your personal email address.

Best value for place managers, developers, marketers, advisors and researchers who just want access to our premium content, not the additional services.

How to join?

Just follow the prompts below premium content articles (e.g. our interview with Richard Florida) and conveniently subscribe via our Paywall provider Tinypass. All common payment options available.

Premium

USD 35 per month*

Benefit from:

  • Access to premium articles on PlaceBrandObserver.com
  • Information Scout service**
  • Matchmaker service**
  • Priority support (email and chat)

Access for individuals, linked to your personal email address.

Best value for place managers, developers, marketers, advisors and researchers who want access to our premium content, and benefit from the additional services.

This is our most popular plan.

How to join?

Please email us

Pro (Business)

From USD 45 per month*

Benefit from:

  • Access to premium articles on PlaceBrandObserver.com
  • Information Scout service**
  • Matchmaker service**
  • Priority support (email and chat)
  • 50% discount on in-house seminars

Access for small businesses, linked to a shared email address and thus available to a group of people.

Best value for design studios, place consultancies, DMOs, EDOs, BIDs and other small organizations. Includes group/team access. Access for universities also available upon request.

How to join?

Please email us


*Billed annually at USD 228 (Basic) | USD 420 (Premium) | USD 540 (Pro). $540 rate valid for small biz/organizations. Please email us for customized quote.

Includes payment processing fees, excludes VAT and currency conversion, if applicable. Premium and Pro Plans include light version of Matchmaker and Information Scout services.

**
Information Scout: you send us your question and we go through our knowledge base and network to find answers. Light version (included in the Premium and Pro plans) means a maximum of 2 working hours in total – enough for sporadic requests throughout your subscription term. Longer and more in-depth research services available at an additional fee.

Matchmaking: We help organizations find the right expert (e.g. service provider) for your place branding project. If you are a consultant or service provider, we’ll recommend you to potential clients and partners, if we consider you a good fit for their specific needs.


Why go Premium?

1. Gain competitive advantage

Whether you work for a city, region, destination or country: knowing about the latest insights, tendencies and practices in place branding is essential for being able to develop and manage places which are attractive for talent, investors, visitors or students.

2. Save time

Most place professionals in towns, cities, regions or destinations just don’t have the time to keep track of potentially relevant information, such as good practice examples or latest research findings. We are here to help you make sense of it all.

3. Save money!

Best value for money: As Basic, Premium or Pro subscriber you get access to trustworthy, independently researched and carefully selected insights and tips. No glossy brochures or expensive presentations, but world-class knowledge which every town, city, region or destination management, development or marketing organization can afford.


If you have any questions about our premium offer, please visit our FAQ page first, or email us.