- Introducing: World's Best in Place Branding -
UK
UK: Learn about latest insights, analysis and trends linked to the image, reputation and branding of the UK: its brand positioning, and perceptions of Brand UK internationally.
Why Place Branding And Football Are More Similar Than You Might Think: Recap International Place Branding Event Liverpool 2018
TPBO -
Noémie Condomines shares her key takeaways from the International Place Branding Conference which took place in Liverpool in May 2018.
Clare Dewhirst on Changes in Place Branding Discourse and Practice
TPBO -
Clare Dewhirst, organizer of the City Nation Place conferences, in this interview discusses how the discourse and practice of place branding have changed.
Chris Brown on the Branding and Marketing of Liverpool City Region
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Chris Brown in this interview shares his experience of branding and marketing Liverpool City Region - the day-to-day challenges of city branding, pitfalls to avoid and destination marketing trends to watch out for.
Reflections on 2nd International Place Branding Association Conference in Swansea, 2017
TPBO -
Aleks Vladimirov reflects on the 2nd International Place Branding Association conference which took place in Swansea, Wales, in early December 2017.
Northamptonshire: Example of a County and Destination in Need of Strategic Place Brand Management
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Shalini Bisani discusses the state of Northamptonshire, image and identity, and why the county needs a strategic approach to regional brand development and destination management.
How Incredible India and the Reputation of London Led Me to PhD in Place Branding
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Shalini Bisani tells us how the "Incredible India" marketing campaign and the reputation of London led her to pursue a PhD in Place Branding in the UK.
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