Expert advice on the branding and reputation of places is the focus of this section, which provides essential information, tips and strategies for professionals dedicated to the brand management, development and marketing of cities, regions, destinations or nations. Want to write a guest post to share your expert advice with our readers? Get in touch!
Why Not to Confuse Place Branding and Place Marketing
How (Not) to Communicate Sustainability in Destination Marketing: Keep it Real
5 Place Branding Principles for Successful Brand Development and Management
Storytelling Tips for Place Branding Professionals