CATEGORY
CATEGORY
Latest Place Brand Research Insights for those in charge of the management, development or marketing of cities, regions, destinations, countries or nations. Our research insights bring you summaries of recent academic publications linked to theories, cases and concepts linked to the branding and reputation of places.
More Money – And Other Findings From Latest Place Branding Survey
Summary: 5th Intl. Conference on Destination Branding and Marketing, Macau
Japan, Switzerland and Germany Lead Country Brand Index 2014
Thoughts on Good Country Index by Anholt and Govers
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