type here...

TAG

brand image

Place brand image and reputation insights, thoughts, examples:

Case Studies

How to Brand a City Destination: Case Study Vienna, Austria

TPBO -
Bernhard Klein reflects on the destination branding of Vienna, Austria, and how existing brand image and preconceptions influenced Vienna's brand strategy.
12Page 2 of 2

Latest news

- Advertisement -spot_img

  • NEWSLETTER SIGN UP

      I agree that my personal data will be processed for the purpose of sending the newsletter. I can revoke this consent at any time and unsubscribe from the newsletter. More about Mailchimp's privacy practices here.

ABOUT TPBO

At The Place Brand Observer (TPBO) we are passionate about the identity, image and reputation of cities, regions and countries, their uniqueness, attractiveness, soft power and brand value.

Quick Links

Copyright © 2023 TPBO. All rights reserved. Designed and developed by Aatoon