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Christopher Hire

City Branding Expert Advice

The Beauty of the Less Significant — City Branding by Other Means

24 November 201614 April 2018 The Editorial Team Christopher Hire, city, city brand, London, Melbourne, New Zealand, Paris, placemaking

Christopher Hire calls for city branding which is playful, light and experimental. Learn from giants like Paris, or minnows in Japan.

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Place Branding for Small Cities, Regions and Downtowns: New Book by Bill Baker
Toronto City Guide: Economic Performance, Brand Strength, Reputation
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