- Introducing: World's Best in Place Branding -
sustainability
Sustainability has become a very important aspect for the reputation and competitiveness of cities and destinations. Sustainability is also important for economic development and attracting foreign direct investment (fdi), since more and more funding institutions are required to prioritize their investments. And of course expats and students are looking for cities with high livability scores, which can only be reached through sustainable development.
Knowledge partner: Sustainability Leaders Project
Mercer Quality of Living Ranking 2016: European Cities, Personal Safety
TPBO -
Key insights from the Mercer Quality of Living Ranking 2016: European cities lead, while personal safety has become a crucial factor for livability scores.
City Reputation Rankings: Four Cities We Love For Their Sustainability
TPBO -
Learn about city reputation rankings linked to sustainability: Copenhagen, Stockholm, Vienna, Vancouver world's 'greenest' and most reputable cities.
New Ranking Presents World’s Top 100 Green Destinations
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Introducing the TOP 100 Green Destinations Ranking - a new benchmark and assessment initiative aimed at helping destinations to improve their sustainability.
Creating Liveable and Loveable Places in Australia – the Scope for Place Branding
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Place branding strategy consultant Malcolm Allan of PlaceMatters shares examples of cities in Australia and how they are creating liveable, loveable places.
Green Brands and Sustainability Branding: Definition, Concepts, Theory
TPBO -
Review of academic literature on green brands and sustainability branding in a place context. Learn about definitions, concepts, theories.
NEW: Story Competition!