Reflections on 2nd International Place Branding Association Conference in Swansea, 2017
Aleks Vladimirov reflects on the 2nd International Place Branding Association conference which took place in Swansea, Wales, in early December 2017.
Good Country Index 2017 Findings: Simon Anholt on Good Country Leaders...
Good Country Index 2017 ranking results: Simon Anholt shares his thoughts on the latest Good Country study, the leaders, laggards and broader implications.
Helena Nordström on Place Branding in Sweden and Characteristics of Successful...
Helena Nordström of the Swedish consulting business Placebrander in this interview shares her experience with place branding in Sweden.
Overtourism in European Cities: Study Reveals Root Causes, Consequences and Possible...
Ko Koens of NHTV Breda University discusses findings of a recent study on overtourism in major European cities, the root causes, consequences and feasible solutions.
Isabella Falco on the Success Strategy Behind Brand Peru Country Branding
Isabella Falco, Head of Communications and Country Image at PromPeru, in this interview shares the strategy behind Brand Peru's country branding success.
Which Are the Main Challenges Threatening Place Branding Success?
Which challenges do place brand management teams frequently face? Place branding expert panel identifies four issues likely to threaten place brand success.