City Branding: Which Factors Are The Most Crucial For Your City Brand?
Which factors are the most crucial for a successful city brand? Our panel of place branding experts has answers.
Read more
Author: The Editorial Team
How to Promote a Diverse City or Region Without Diluting the Message?
How to promote the place brand of a city or region with a diverse economy without diluting the message? Our virtual panel of place branding experts has answers.
Read more
Which Are the Pros and Cons of Membership-Based Place Brand Organizations?
Pros and cons of membership-based place brand organizations, according to our panel of place branding experts around the world.
Read more
How Stockholm Business Region Leads in Talent Attraction: Interview with Anna Gissler
In this interview Anna Gissler, Acting CEO of Stockholm Business Region (with the two subsidiaries Visit Stockholm and Invest Stockholm) shares her thoughts on success factors, challenges and trends in city branding – which, as she says, really isn’t about logos or slogans.
Read more
Shanghai City Performance, Brand Strength and Reputation
Shanghai: how attractive is China’s largest city for investors, talent, businesses and visitors? Here an overview of latest rankings and studies on Shanghai’s economic performance, brand strength and reputation.
Read more