On Investment Opportunities, Talent Attraction and Brand Haïti | Interview with Tessa Jacques Antoine

Tessa Jacques Antoine in this interview shares the story of Haïti, its country branding and how the small island state is working towards attracting investors and talent.

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How Alserkal in Dubai is Reimagining Cultural Spaces for Urban Sustainability | Interview with Vilma Jurkute

Vilma Jurkute in this interview reflects on the role of culture and the arts in urban development and city branding, and shares key insights she’s gained through her work as Director of Dubai’s premier cultural institution, Alserkal.

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On City Branding in China, Image Research and PubIic Diplomacy | Interview with Hong Fan

Hong Fan, professor at Tsinghua University in Beijing and Director of the National Image Research Center, in this interviews shares her research insights into city branding in China and her observations on what works and what doesn’t in place branding, in the Chinese context.

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How Guyana Promotes Sustainable Tourism Through Innovative Destination Marketing and Management

Brian T. Mullis in this interview shares how the South American country Guyana approaches sustainable destination development by focusing on community-based tourism and value over volume in its destination marketing.

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