Interview with Gonzalo Vilar on Country Brands, Place Branding and Digital Demand
Gonzalo Vilar of Bloom Consulting in Madrid shares his experience of helping countries develop and manage their branding, and discusses the role of digital demand.
Interviews
City Observatory:
London City Performance, Brand Image and Reputation
London’s performance in international indices and studies measuring livability, city brand strength, economic competitiveness, sustainability and innovation.
Insights & Advice:
Bridging Disciplinary Perspectives of Country Image, Reputation, Brand, and Identity
Short Q&A with Candace White, one of the editors of the book Bridging Disciplinary Perspectives of Country Image, Reputation, Brand, and Identity.
Country Observatory:
India Country Performance, Brand Image and Reputation
India’s competitiveness, nation brand image and reputation, according to studies on sustainability, economic development and talent attraction.
