Steven Pedigo of the NYU Schack Institute of Real Estate discusses city branding, economic development, talent attraction and urban sustainability.
Why Place Branding And Football Are More Similar Than You Might Think: Recap International Place Branding Event Liverpool 2018
Vancouver’s city brand strength and urban performance, according to studies measuring livability, economic competitiveness, creativity and sustainability.
Insights & Advice:
Expos as opportunity for citizen involvement and place branding is the topic of research presented by Magdalena Florek and Marta Herezniak in the academic journal ‘Place Branding & Public Diplomacy’. Summary Research findings and implications for Expo planners and city managers.
Switzerland’s economic performance, country brand and reputation, according to studies measuring economic development, livability, sustainability.