Observations of communities and places shared by The Place Brand Observer’s founder and editor, Florian Kaefer.
How Sustainability Impacts Country Brands and Soft Power – Podcast Ep. 13
Brand New Zealand: Reputation Strengths and Positioning Opportunities
Is America Back Again? Rebuilding Brand America
Getting Nation Branding Right Post-Covid – Euronews Debate
How to Increase Place Resilience to Mitigate Climate Change Impacts and Strengthen Reputation