- Advertisement -spot_img

TAG

Madrid

Brand Urbanism: Building Sustainable Partnerships Between Brands and Cities

City brand advisor Rinske Brand introduces us to the concept of brand urbanism and illustrates how it has been employed by cities such as London, Madrid, Manila and Ghent. Learn about the opportunities and risks of city-brand collaboration.

Gildo Seisdedos, Professor at IE Business School in Madrid, Spain

City marketing and city management are the focus of this interview with Gildo Seisdedos, Professor at IE Business School in Madrid, Spain, and a solicited advisor on smart city trends and challenges.

Latest news

- Advertisement -spot_img