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destination brand professionals
Our interviews with destination marketing and branding professionals provide unique insights into the thinking and experience of leading destination brand managers, destination marketers and developers around the world. Interviews are by invitation only and based on peer-nominations, to ensure highest quality and relevance.
Guðrið Højgaard on How the Faroe Islands Use Smart Destination Marketing for Sustainable Tourism Management
TPBO -
Guðrið Højgaard in this interview illustrates how the Faroe Islands are using innovative destination marketing and place branding to promote responsible tourism and the sustainable development of the North Atlantic archipelago.
Thulisile Galelekile on How KwaZulu-Natal in South Africa Approaches Destination Marketing
TPBO -
Thulisile Galelekile, General Manager (Marketing) for the South African province of KwaZulu-Natal, shares her thoughts on destination marketing, especially the trends and how to get a foot into this sector.
Sithembile Ntombela on How South Africa Approaches Destination Marketing and Nation Branding
TPBO -
Sithembile Ntombela in this interview introduces us to South Africa's approach to destination marketing and nation branding. Learn about South Africa's economic and social reality, investment opportunities and how Brand South Africa works towards strengthening a shared national identity.
Gwen Zuring on Brabant Regional Branding and Place Brand Management Strategies
TPBO -
How Brabant in the Netherlands approaches regional branding and place brand management: interview with Gwen Zuring.
Myriam Gómez of Marca Chile on Country Branding Strategies
TPBO -
Myriam Gómez in this interview discusses Chile's approach to country branding and illustrates how Marca Chile collaborates with the nation's economic development agency and its diplomatic missions.
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