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country brand professionals
Our interviews with country brand professionals provide unique insights into the thinking and experience of leading country branding and nation branding experts around the world. Interviews are by invitation only and based on peer-nominations, to ensure highest quality and relevance.
Adriana Acosta on 10 Years of the Essential Costa Rica Country Brand
TPBO -
Country Brand Director of PROCOMER, Adriana Acosta on the Essential Costa Rica country brand evolution over the past 10 years, and its future priorities.
David Downs on the Next Chapter of the New Zealand Story
TPBO -
David Downs of New Zealand Story about the country's future plans, and how they aim to be at the forefront of sustainability, innovation and tourism.
Constanza Cea on How Chile is Creating Future
TPBO -
Constanza Cea shares how Chile is positioning its country brand(ing) towards clean energy and other aspects of sustainability, attracting new investment and global attention.
Tessa Jacques Antoine on Investment Opportunities, Talent Attraction and Brand Haïti
TPBO -
Tessa Jacques Antoine in this interview shares the story of Haïti, its country branding and how the small island state is working towards attracting investors and talent.
Daniel Valverde Bagnarello on How Essential Costa Rica Became a Country Branding Success Story
TPBO -
Daniel Valverde Bagnarello in this interview discusses the strategy behind award-winning country brand Essential Costa Rica and shares how country branding "the Costa Rican way" has become a success story and example to follow.
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