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place brand researchers
Our interviews with place brand researchers provide unique insights into the thinking and experience of leading academics in the fields of place branding, destination marketing, economic development and public diplomacy. Interviews are by invitation only and based on peer-nominations, to ensure highest quality and relevance.
Giannina Warren on Place Branding as Profession and the New Masters at Middlesex University
TPBO -
Meet Giannina Warren, expert in place branding with a background in marketing, public relations and brand management. Giannina is launching the world's first MA...
Florida Clements on Place Identity and the Isle of Man
TPBO -
Looking for insights into place branding and its application in small island nations? Look no further than our interview with Florida Clements, a place...
Olga Rauhut Kompaniets on Place Branding and Sustainability in the Nordics
TPBO -
Olga Rauhut Kompaniets shares how place branding is practiced in the Nordics, with a focus on community involvement and sustainable development.
Robert A. Saunders on Screen Tourism, Nation Branding and the Nordic Noir Effect
TPBO -
Robert A. Saunders, shares his insights into the importance of TV series and screen tourism for economic development, soft power and nation branding.
Emma Björner on the Importance of Stakeholder Inclusion for Sustainable Tourism and Place Branding
TPBO -
Emma Björner shares her insights on city branding practices in China and how to involve relevant stakeholders meaningfully into place branding and sustainable tourism initiatives.
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