Magdalena Florek Researcher Profile
Magdalena Florek, Poland: researcher specialized in place branding effectiveness/measurement/performance, brand identity and image, place brand equity, place-of-origin effect.
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place brand researchers
Our interviews with place brand researchers provide unique insights into the thinking and experience of leading academics in the fields of place branding, destination marketing, economic development and public diplomacy. Interviews are by invitation only and based on peer-nominations, to ensure highest quality and relevance.
Efe Sevin Researcher Profile
Efe Sevin as place branding researcher focuses on empirical data, visualization, social media and networks. More about his work and approach in his researcher profile.
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Mihalis Kavaratzis Researcher Profile
Dr. Mihalis Kavaratzis as researcher focuses on identity-based place branding, stakeholder involvement and destination image.
Read moreMartin Boisen Researcher Profile
Martin Boisen researches how place management, place marketing and place branding arose and evolved as part of urban and regional governance.
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Robert Govers Researcher Profile
Robert Govers researcher profile: place branding, image, identity, communication. Qualitative, syndicated, surveys, quantitative, content analysis.
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