Welcome to our observatories: virtual research hubs dedicated to monitoring and analysis of the performance, brand image and reputation of cities, destinations and countries.

City Observatory

Country Observatory

Destination Observatory

Want to get involved?

Launched in January 2018, our city, country and destination observatories are  supported by a growing team of research assistants and associates around the world. If you’d like to get involved (and benefit from a free subscription in exchange of your research support), please let us know!