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nation brands index

Why Germany First in 2014 Nation Brands Index Is Good News

Summary and thoughts on result of Anholt-GfK Roper Nation Brands Index 2014: Reasons and implications of Germany as most admired country and nation brand.

Top or Flop? Good and Bad Place Brand Rankings

Eduardo Oliveira discusses place brand rankings, whether we should perceive of cities, countries as brands, or have we all succumbed to ranking fetish?

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