Place brand insights, strategies, stories and examples
Insights, thoughts and interpretations of the Anholt-Gfk Roper Nation Brands Index developed by Simon Anholt:
Vadim Volos shares the key findings of the 2017 Anholt-GfK Nation Brands Index, annual study of people’s perceptions towards other countries. Learn about country brand winners, losers and tendencies.
Read more
Results of the Anholt-GfK Nation Brands Index 2016 are in: learn about the survey’s key findings and how country perceptions changed since last year.
Read more
Article on country branding rankings and indices, and their use for investors, tourism and economic development professionals.
Read more
Summary and thoughts on result of Anholt-GfK Roper Nation Brands Index 2014: Reasons and implications of Germany as most admired country and nation brand.
Read moreEduardo Oliveira discusses place brand rankings, whether we should perceive of cities, countries as brands, or have we all succumbed to ranking fetish?
Read more