Place Branding Examples

Explore our case studies and examples of place branding – placemaking and place marketing – for insights and examples of best practices. Discover expert advice on overcoming common challenges and what it takes to succeed.

Interviews

Peter Frosch on Neighborism, Big Missions and Minnesota’s Next Economy

Editorial Team -
Seven years after our first interview, we hear GREATER MSP's Peter Frosch on the end of incrementalism, neighborism, bold economic missions and building Minnesota's next economy.
Interviews

Gloria Lorée on Canada, Naturally and the Shift from Volume to Values

Editorial Team -
Gloria Lorée of Destination Canada on Tourism 2030, values-based tourism, Canada, naturally., authenticity, AI and the future of destination positioning.
Location Showcases

Minneapolis-Saint Paul

Editorial Team -
How The GREATER MSP Partnership brings businesses, universities and public institutions together to build Minnesota's next economy. A region showcase on collaboration as strategy.
Interviews

Stefan Nöthen on Building Hamburg’s International Awareness

Editorial Team -
Stefan Nöthen, Head of Strategy & Brand Management at Hamburg Marketing, on why Hamburg's challenge is awareness not image, one brand with many stories, and moving from "Hamburg says" to "Hamburg demonstrates."
Interviews

Siw Andersen on How Oslo&Co Is Shaping the City’s International Position

Editorial Team -
Siw Andersen, CEO of Oslo&Co, on Oslo's waterfront transformation, what talent and investors look for, and how the city is taking ownership of its international story.
Interviews

Indrė Laučienė on How Vilnius Competes for International Talent

Editorial Team -
Indrė Laučienė, Head of International House Vilnius, on attracting international talent, the perception gap around careers, and what cities owe beyond promotion.
123...19Page 1 of 19

Latest Insights: