Shalini Bisani discusses the state of Northamptonshire, image and identity, and why the county needs a strategic approach to regional brand development and destination management.

Place branding researcher Maja Jović shares her impressions from the City Nation Place Global Forum, which took place in London, UK, 9 November 2017.

Ambassador Nicolas Bideau, Head of Presence Switzerland, in this interview shares his thoughts on Brand Switzerland, nation branding strategies and culinary diplomacy.

Vadim Volos shares the key findings of the 2017 Anholt-GfK Nation Brands Index, annual study of people's perceptions towards other countries. Learn about country brand winners, losers and tendencies.

Gunter Soydanbay analyzes the root causes of overtourism and tourismophobia, and offers destinations possible solutions, drawing on behavioral psychology.

Carol Gleeson on writing the Burren Geopark's sustainability programme into a statutory County Development Plan, why time is the hardest constraint, and reaching overtourism at the Cliffs of Moher.