David Downs of New Zealand Story about the country's future plans, and how they aim to be at the forefront of sustainability, innovation and tourism.

Nation branding in Europe: book edited by Joao Freire, with contributions from leading scholars sharing nation brand strategies from 12 European countries.

Examples of how unconventional financing methods have helped support place branding programs, shared by the TPBO panel.

How important is the gastronomic offering of a place in attracting tourism and new residents looking to relocate? We offered our panel of place branding...

Podcast episode on how sustainability impacts country brands and soft power - based on an expert panel discussion, featuring New Zealand.

Sayaka Toyokawa took home the award for best assignment submitted at the recently completed course by the International Place Branding Organization. We caught up with her to learn about place branding in Japan.