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Russia Country Performance, Brand Image and Reputation

Russia country performance, nation brand image and reputation, according to international indices and studies on livability, sustainability, nation brand value, economic development and more.

2017 Country Reputation Ranking: Leaders, Highlights and Trends

Country reputation study 2017: Nicolas Georges Trad shares key findings of RepTrak ranking and reflects on changes in country reputation over the last years.

Current State of Place Branding Practice in Russia: Trends, Challenges and Opportunities

Place branding in Russia: Natasha Grand and Irina Shafranskaya share their views on the current state of city and country branding practices in Russia.

Irina Shafranskaya on City Happiness and Place Branding in Russia

Irina Shafranskaya shares her thoughts on city branding practice in Russia, current place branding trends, city happiness and sustainable urban development.

Natasha Grand on Creating Place Identity

Natasha Grand of the Institute for Identity (INSTID), on place identity creation as tool to guide locals to their greater purpose, and to unlock their self-esteem. Learn why place identity work will be needed even more in a post-industrial world.

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