Myriam Gómez of Marca Chile on Country Branding Strategies
Myriam Gómez in this interview discusses Chile's approach to country branding and illustrates how Marca Chile collaborates with the nation's economic development agency and its diplomatic missions.
Urs Wohler on Destination Management, Leadership and Sustainability
Urs Wohler, then CEO of Niesenbahn AG and former director of destination Scuol Samnaun Val Müstair, on why Swiss DMOs were ready for the shift from promotion to stewardship but their regions were not.
Global Green Economy Index 2018: Key Findings, Tendencies, Methodology
Jeremy Tamanini of DualCitizen discusses the key findings and results of the 2018 Global Green Economy Index: winners, losers and trends.
Brave and Bold: Creating New Logo and Visual Identity for Irkutsk...
Natasha Grand of INSTID illustrates how her team helped to create a new visual identity for the "tough" city of Irkutsk in Siberia, Russia.
Lipetsk Land: How a Region (Re)Discovered Its Identity – A Place...
Natasha Grand, INSTID, tells the story how Lipetsk, a region in southern Russia, (re)discovered its identity and turned it into a place branding strategy.
World’s Most Innovative Cities 2018: Ranking Reveals Winners, Losers, Trends
Innovation Cities Index 2018: World's most innovative cities revealed - learn about the winners, losers and trends in this Q&A with Christopher Hire.





