Martin Vincenz shares his thoughts on Destination Graubuenden in Eastern Switzerland - how it has been impacted by the coronavirus pandemic, the trend towards sustainable development - and the region's destination marketing priorities.

TPBO Expert panel shares why and how to measure place branding success beyond economic factors such as wealth creation or economic growth.

How narrative and storytelling impact the social and economic development of places: expert views

A quick overview by Clare Dewhirst on what participants of the City Nation Place Global Forum 2021 can expect, including speakers and topics.

Nicolas Papadopoulos on the key insights shared in the new book, Marketing Countries, Places and Place-associated Brands: Identity and Image.

Florian Kaefer in this interview shares good practice examples in nation- and country branding and tells the story of The Place Brand Observer - how it started and what it stands for.