Sydney, Australia is a dynamic coastal city known for its stunning natural setting, thriving economy, and diverse cultural scene. As Australia’s largest city, it serves as a hub for business, innovation, and international connectivity, offering a unique blend of lifestyle, opportunity, and global influence.

But how is Sydney performing in terms of city reputation and influence, business attractiveness, and sustainability, according to leading rankings and indices?


Overview of Sydney’s Performance & Potential

The following table offers an overview of Sydney’s overall performance across various international rankings. For a deeper analysis, our custom reports provide tailored insights for specific contexts, such as cities, regions, or countries.

Ranking 2019 2020 2021 2022 2023 2024 2025
Brand Finance Global City Index 5 8
Resonance World’s Best Cities 22 25 25 35 10 10
Global Financial Centres Index 20 18 23 15 18 30
2Thinknow Innovation Cities Index 15 4 18
Kearney Global Cities Index 11 11 15 17 18 18
Mercer Quality of Living Ranking 11 9 12
Mercer Cost of Living Ranking 50 66 31 58 56 58
Numbeo Cost of Living Index 37 30 42 37 43 37
Numbeo Quality of Life Index 42 29 32 20 68 49
IESE Cities in Motion Index 19 17 36 28 19
Arcadis Sustainable Cities Index 33 33

City Brand Strength

Sydney stands as one of the world’s most dynamic and globally recognised cities, celebrated for its economic strength, cultural diversity, and iconic natural setting. Ranked 8th in Brand Finance’s Global City Index 2024, 10th in Resonance Consultancy‘s World’s Best Cities 2025 report, and 18th in Kearney’s Global Power City Index 2024, Sydney combines lifestyle appeal with business competitiveness, positioning it as a leading hub in the Asia-Pacific for innovation, finance, and global connectivity.


Appeal to Investors and Business

Sydney stands as a global hub of innovation and finance, combining cutting-edge economic development with a world-renowned lifestyle appeal. Ranked 18th in 2Thinknow’s Innovation Cities 2023 Index, the city is a leader in digital transformation, advanced industries, and creative sectors, supported by top-tier universities and a skilled, diverse workforce. Its 30th position in the GFCI 37 Rank underscores Sydney’s strength as a financial centre in the Asia-Pacific, playing a pivotal role in regional and international trade.


Appeal to Talent

Sydney combines an enviable lifestyle with global recognition for its liveability, natural beauty, and cultural diversity. Ranked 12th in Mercer’s Quality of Living Ranking 2024 and 49th in Numbeo’s Quality of Life Index 2025, the city offers excellent healthcare, education, and recreational amenities, complemented by its stunning harbour setting and outdoor lifestyle. On the cost side, Sydney ranks 58th in Mercer’s Cost of Living Index 2024 and 37th in Numbeo’s Cost of Living Index 2025, highlighting its status as a relatively expensive city, with housing affordability and everyday expenses among its key challenges. Despite these costs, Sydney continues to attract global talent and investment, balancing economic opportunity with a world-class quality of life.


Urban Sustainability

Sydney is a globally significant city that combines its iconic natural setting with forward-looking urban development and innovation. Ranked 19th in the IESE Cities in Motion Index 2025 and 33rd in the Arcadis Sustainable City Index 2024, Sydney demonstrates strong performance in areas such as digital connectivity, mobility, and social infrastructure, while continuing to advance its sustainability agenda. With its commitment to climate resilience, renewable energy, and inclusive growth, Sydney positions itself as a dynamic, future-ready metropolis that balances economic opportunity with quality of life and environmental responsibility.


Our Key Takeaways

Sydney is a leading global innovation hub, recognised for its dynamic economy, world-class universities, and iconic natural setting. The city thrives in technology, finance, and creative industries, supported by a highly skilled workforce, cutting-edge research institutions, and a strong entrepreneurial ecosystem. Its high quality of life, cultural diversity, and commitment to sustainability enhance its global appeal, though challenges remain around housing affordability and urban congestion.

  • Strengths: Dynamic tech and innovation ecosystem, strong financial and creative industries, highly skilled workforce.
  • Weaknesses: High housing costs, traffic congestion.
  • Opportunities: Investment in affordable housing, expansion of knowledge-based industries.
  • Threats: Global economic volatility, competition from other Asia-Pacific innovation hubs.

Last updated in August 2025. Explore more city profiles here.

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Disclaimer: The information in this article is intended to provide a general overview of Sydney’s economic and cultural landscape and facilitate comparison over time. While we strive for accuracy and completeness, the data is provided “as is” without warranty of any kind. Please verify any information before relying on it for decision-making purposes.