Sayaka Toyokawa took home the award for best assignment submitted at the recently completed course by the International Place Branding Organization. We caught up with her to learn about place branding in Japan.
Harry Kosato on the Reputation of Places, Country-of-Origin Brands and How He Is Bringing Japan to India
Harry Kosato in this interview discusses the reputation of places, country-of-origin brands and how he brought Japan to India.
Tokyo's city brand strength and urban performance, according to studies measuring livability, economic competitiveness, creativity and sustainability.
Japan's country performance, economic competitiveness, soft power, nation brand image and reputation, according to international indices and studies on topics such as livability, sustainability, nation brand value, economic development, talent attraction and tourism.
José Filipe Torres, CEO of Madrid-based place branding advisory firm Bloom Consulting, discusses the winners and losers of the Digital Country Index 2017.
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