reputation

The reputation of places such as cities, regions, destinations – but also neighborhoods or city regions – is gaining importance due to a increasingly globally connected world. Find below latest reputation insights and rankings revealing the (brand) perceptions of cities, regions, countries, nations and destinations.

Insights & Advice

Top or Flop? Good and Bad Place Brand Rankings

TPBO -
Eduardo Oliveira discusses place brand rankings, whether we should perceive of cities, countries as brands, or have we all succumbed to ranking fetish?
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At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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