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Ranking insights and updates for place brand professionals: Learn about latest city rankings and country rankings.

Expert Advice

Is Soft Power the Answer to Isolationism? Looking Back at the Global Soft Power Summit

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David Haigh of Brand Finance Plc shares insights from the 2021 Global Soft Power Summit which took place earlier this year.
Research Insights

Good Country Index 2020: Simon Anholt Shares Key Insights

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Simon Anholt on the key findings of the 2020 edition of the Good Country Index: which countries have improved and which haven't.
Expert Advice

Which Are the Strongest and Most Valuable Nation Brands in 2020? Brand Finance on Performance Leaders and Reputation Trends

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Brand Finance in its latest report reveals which are the strongest and most valuable nation brands in 2020, and how the coronavirus pandemic has impacted them.
Research Insights

COVID-19 and Peace: New Report Highlights Economic Impact and Implications for Nation Brands

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New report reveals how COVID-19 is impacting state of peace around the world, and what it means for national economies and nation brand value.
Research Insights

Anholt-Ipsos City Brands Index 2020: Key Insights

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Key insights from the 2020 version of the biannual Anholt-Ipsos City Brands Index, together with details on its methodology.
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At The Place Brand Observer (TPBO) we are passionate about the identity, image and reputation of cities, regions and countries, their uniqueness, attractiveness, soft power and brand value.

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