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Ranking insights and updates for place brand professionals: Learn about latest city rankings and country rankings.

Place Brand Rankings and Indices: Overview

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Place brand rankings and indices can be useful tool for countries, cities and destinations to find out how they perform, also in comparison with...
Expert Advice

Is Soft Power the Answer to Isolationism? Looking Back at the Global Soft Power Summit

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David Haigh of Brand Finance Plc shares insights from the 2021 Global Soft Power Summit which took place earlier this year.
Research Insights

Good Country Index 2020: Simon Anholt Shares Key Insights

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Simon Anholt on the key findings of the 2020 edition of the Good Country Index: which countries have improved and which haven't.
Expert Advice

Which Are the Strongest and Most Valuable Nation Brands in 2020? Brand Finance on Performance Leaders and Reputation Trends

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Brand Finance in its latest report reveals which are the strongest and most valuable nation brands in 2020, and how the coronavirus pandemic has impacted them.
Research Insights

COVID-19 and Peace: New Report Highlights Economic Impact and Implications for Nation Brands

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New report reveals how COVID-19 is impacting state of peace around the world, and what it means for national economies and nation brand value.
Research Insights

Anholt-Ipsos City Brands Index 2020: Key Insights

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Key insights from the 2020 version of the biannual Anholt-Ipsos City Brands Index, together with details on its methodology.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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