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sustainable development

Sustainable development has become a key concern for cities, destinations, regions and countries alike. Learn how place branding can support the sustainable development of places, explore best practice examples and catch up on latest research insights.

Research Insights

Sustainability as Place Brand Position: Research Insights from Thailand

TPBO -
Research update on sustainability as place brand position in urban Thailand, the importance of sustainability in place branding and the challenges.
Insights & Advice

Destination Sustainability: 3 Key Sustainable Tourism Trends and Challenges in 2019

Florian Kaefer -
Tourism and sustainability: which are the key topics, trends and challenges to watch out for in 2019? We asked our destination sustainability panel, and here's what they answered.
Interviews

Joao Ministro on Algarve Regional Development, Branding and Sustainability

Florian Kaefer -
Joao Ministro in this interview tells us about the rural development of the Algarve, the current state of its sustainability as destination, and what needs to be done to keep it attractive and competitive as place to live - especially the rural, inland areas.
Research Insights

Global Green Economy Index 2018: Key Findings, Tendencies, Methodology

TPBO -
Jeremy Tamanini of DualCitizen discusses the key findings and results of the 2018 Global Green Economy Index: winners, losers and trends.
Research Insights

Sustainable Tourism Index Reveals Countries Leading in Destination Sustainability

TPBO -
Sustainable Tourism Index: country destinatins leading in sustainability, according to research by the Economist Intelligence Unit.
Insights & Advice

A Systemic Analysis of Overtourism and Tourismophobia: And What Destinations Can Do About It

TPBO -
Gunter Soydanbay analyzes the root causes of overtourism and tourismophobia, and offers destinations possible solutions, drawing on behavioral psychology.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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