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Research Insights

Psychology and Cities: Charles Landry Explores the Hidden (Urban) Dimension

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Charles Landry in this guest post connects the dots between cities and psychology, and calls for a stronger focus on the psychological resilience of cities as safe havens in turbulent times.
Interviews

Lauren Millier on Economic Development and Urban Planning

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Lauren Millier in this interview discusses economic development, its challenges and links to urban planning and place branding. Part of a special series in collaboration with the International Economic Development Council, IEDC.
Uncategorized

How Sustainable Urbanisation and Place Branding Shape Cities in Southeast Asia

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Sustainable urban development and place branding are on the rise in major cities across Southeast Asia, reports Dominic Mason from Singapore.
Expert Advice

Events as City Branding Opportunity: 4 Things Small Cities Need to Avoid

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Can events support the city branding of small cities? Yes, argues Christian Dragin-Jensen, if city officials manage to avoid four common pitfalls. With examples from Denmark.
Interviews

Dominic Medway on City Marketing and the Future of Town Centres in the UK

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Dominic Medway of Manchester Business School discusses the role of city marketing and place branding in the repositioning of town centres in the UK.
Expert Advice

Why Placemaking and Place Branding Should Work Hand in Hand – Through Experience Masterplanning

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Closer collaboration between placemaking and place branding is the argument presented in this guest post by Malcolm Allan, Jeannette Hanna and Roger Hobkinson, who introduce us to the concept of Experience Masterplanning.
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At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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