Europe
Europe as region and continent is by far the most active with regard to place branding. Learn about latest research insights, analysis and trends linked to the image, reputation and branding of Europe: the development, management and brand positioning of the European continent and Europe as region.
Norway – Country Performance, Brand Strength and Reputation
Explore Norway's economic performance, sustainability, country brand strength and reputation, according to leading rankings and indices.
Greece – Country Performance, Brand Strength and Reputation
Explore Greece's economic performance, country brand strength, soft power and reputation, according to rankings on livability, competitiveness, sustainability.
Dublin – City Performance, Brand Strength and Reputation
Explore how Dublin fares in terms of economic performance, city brand strength, livability and reputation, according to leading rankings and indices.
Simon Anholt
Meet Simon Anholt, the founder of Anholt & Co and a leading researcher, advisor and speaker on nation brands, national image and the "good country equation".
Madrid – City Performance, Brand Strength and Reputation
Explore our summary of rankings on how Madrid performs in terms of economic performance, city brand strength, livability and reputation.
Florian Kaefer: Place Brand Storytelling & Sustainability Communication Specialist
Discover the work of Florian Kaefer, a prominent figure in place brand storytelling, strategic communication and sustainability leadership. Publisher, author and speaker based in Eastern Switzerland.