placemaking
Placemaking is an integral part of place branding in that it provides the substance which can later be manged and communicated as place brand. Learn about latest research insights, expert advice. Reflections by and for place planners and development professionals.
How to Create Inspiring Places and Lasting Experiences
Place branding experts Erik van 't Klooster and Gerard van Keken reflect on the question how to create inspiring places and lasting experiences.
Place Making: The Construction of Regional Identity
Guest post by Gerard van Keken on place making as tool for non-places and regions to stand out, and how locals can support regional branding initiatives.
Malcolm Allan on City Branding and Placemaking in Great Britain
Place branding expert Malcolm Allan of Place Matters in the UK in this interview shares his experience and thoughts on city development and destination branding.