Place Branding

Cultural Interoperability: How Place Branding Evolves in a Social-First World

Place branding is no longer broadcast-led. Cultural interoperability explains how places stay relevant in a social-first, AI-mediated world. Contribution by Sara Seif Ibrahim.

The State of Place Branding Research in 2026: Priorities, Trends, and Get Togethers

Editorial briefing by TPBO on where place branding research is heading in 2026, including key topics, trends and events not to miss.

Branding South Africa: Behind the Scenes with Sithembile Ntombela

Sithembile Ntombela on how Brand South Africa strengthens the nation’s reputation through data, strategy, and shared ownership.

Behind the Scenes: Creating the Elgar Encyclopedia of City and Place Branding

Join us as we take a look behind the scenes, the process of creating the Elgar Encyclopedia of City and Place Branding.

Inge van Roij & Marcel Tabbers on Defining a New City Brand of Venlo in the Netherlands

Inge van Roij & Marcel Tabbers introduce Venlo’s new city brand — built on community, entrepreneurship, and celebrating life.

City Nation Place Global 2025: Notes from a First-Time Attendee

First-time attendee Nafisa Sharfi reflects on the City Nation Place Global conference in London, November 2025. Read her key takeaways.

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