Place Branding
Olympic Legacy, Revisited: Latest Research in Place Branding and Public Diplomacy
A review of the latest Olympic place branding research reveals a shift towards governance, sustainability, public diplomacy and long-term reputation.
David Gilbert on Place Leadership, Civic Confidence and Cleveland’s Evolution
Destination Cleveland CEO David Gilbert discusses place leadership, civic pride, destination marketing, talent attraction, and Cleveland's transformation.
PlaceXNordic 2026: Six Reflections on Talent Attraction, Resilience and Place Branding
Michael Persson Gripkow shares six reflections from PlaceXNordic 2026 in Skellefteå, exploring talent attraction, resilience, and the future of place branding.
Luuk Helleman on How The Hague Is Rethinking City Branding
Luuk Helleman on how The Hague balances international ambition, local identity and resident pride through place branding.
Elke Dens & Frank Cuypers on Regenerative Development and the Next Places to Watch
Elke Dens and Frank Cuypers of Place Generation on regenerative place development, community-led strategy, and the cities and regions worth watching right now.
Editor’s Letter: Inside the 2026 Place Brand Leaders Yearbook
Explore the 2026 Place Brand Leaders Yearbook through the editor’s lens, featuring 32 places, expert insights and emerging trends shaping the future of place branding.