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placemaking

Eight Examples of Inspiring Community-Centric Place Brand Development

Which place brand deserves to be celebrated for going the extra mile, e.g. by involving the community in its brand development? Expert panel shares eight examples.

Rafael Enzler on Placemaking in Switzerland

Rafael Enzler of gutundgut on the meaning of placemaking, the trends - such as growing demand for sustainability - impacting the work of place makers and -branders, and why museums are such an important ingredient of a city's image and identity.

How to Increase Place Resilience to Mitigate Climate Change Impacts and Strengthen Reputation

Malcolm Allan on how places, in particular towns, cities and urban conurbations, can increase the resilience of their placemaking in the face of the existing and potential challenges of climate change.

Fred Kent on Innovative Placemaking, Public Spaces and Community Well-Being

Fred Kent on the need to build and strengthen the social fabric of communities by designing public spaces that bring people together and hence boost the local economy.

Emma Björner on the Importance of Stakeholder Inclusion for Sustainable Tourism and Place Branding

Emma Björner shares her insights on city branding practices in China and how to involve relevant stakeholders meaningfully into place branding and sustainable tourism initiatives.

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