Places to Watch: Africa & Middle East Special

The Africa & Middle East Special Edition celebrates the people and places driving transformation across two of the world’s most ambitious regions. From Saudi Arabia’s innovation-led development and Africa’s creative reawakening to new forms of soft power and identity-building, this edition brings together insights from leaders, policymakers, and place branding practitioners shaping how their cities and nations are seen — and how they see themselves.   The publication features forewords from Thebe Ikalafeng, H.E. Eng. Fahad Albuliheshi, and Savio D’Souza of Brand Finance, alongside in-depth interviews and showcases of emerging success stories from across Africa and the Middle East.   It is both a reflection of progress...