Ghana

Kobby Mensah on Ghana’s Next Chapter in Tourism and Place Positioning

Kobby Mensah discusses Ghana’s tourism positioning, investment, digitalisation and the need to broaden its international story beyond heritage and culture.

Jibril Salifu on Digital Storytelling, Citizen Engagement and Sport in Place Branding

Interview with Jibril Salifu on how media, digital communications and sport can shape place identity - with insights from Ghana and the UK.

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