Place identity: Learn about latest research insights, findings and expert advice linked to the identity of places such as cities, regions, countries and destinations.
Florida Clements on Place Identity and the Isle of Man
Looking for insights into place branding and its application in small island nations? Look no further than our interview with Florida Clements, a place...
Destination Identity: How to Accommodate Different Views
How to accommodate different views when trying to define and communicate a destination's identity? Expert panel shares advice.
How Gastronomy Impacts Place Branding
How important is the gastronomic offering of a place in attracting tourism and new residents looking to relocate? We offered our panel of place branding...
Marketing Countries, Places, and Place-associated Brands – Book Review
Nicolas Papadopoulos on the key insights shared in the new book, Marketing Countries, Places and Place-associated Brands: Identity and Image.
John Strelecky on How Finding Your True Purpose as City or Destination Will Lead to Success
John Strelecky shares how finding and focusing on their true purpose will help cities, regions or destinations succeed with attracting talent, investors or visitors.