place identity

Natasha Grand Norman: Place Identity Specialist

Explore Natasha Grand Norman's impact on place branding, regions and identity - as a speaker and through INSTID, the Institute for Identity.

Alia El Banna on Identity and Belonging in Place Branding

Alia El Banna on authentic place branding, the impact of cultural mobility, and the value of global communication in marketing education.

The ‘Little Tasmanian’ Initiative: Integrating Literacy with Place Branding

Discover 'Little Tasmanian': A Brand Tasmania initiative bridging literacy enhancement with strategic place branding objectives.

Florida Clements on Place Identity and the Isle of Man

Looking for insights into place branding and its application in small island nations? Look no further than our interview with Florida Clements, a place...

Destination Identity: How to Accommodate Different Views

How to accommodate different views when trying to define and communicate a destination's identity? Expert panel shares advice.

How Gastronomy Impacts Place Branding

How important is the gastronomic offering of a place in attracting tourism and new residents looking to relocate? We offered our panel of place branding...

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