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Guest Post: Place Branding Strategies for Rural Development

Regional branding: Place brand expert Gerard van Keken looks at the importance and potential of place branding to support development of rural areas.

Atlantic City Branding – AT Brand Project Fosters Collaboration

Guest post by Robert Hughes, responsible for Atlantic Brand and Dublin City Brand Projects, on integrated City Branding and collaboration across countries.

Destination Branding Case Study: Rebranding Tillamook County, Oregon

Destination branding case study by Bill Baker with details on place branding strategy and approach used for Tillamook County in Oregon, USA.

How to Develop a City Branding Strategy: Example Cork, Ireland

City branding case study on Cork in Ireland - a step by step example of creating and executing a city brand strategy by the branding expert, Malcolm Allan.

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