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Talent Attraction

Innovating Talent Attraction: A Practitioner’s Guide for Cities, Regions and Countries – Book Review

Review of 'Innovating Talent Attraction: A Practitioner's Guide for Cities, Regions and Countries', by Nikolaj Lubanski, Marcus Andersson and Morten King-Gruber.

Not Just About Money: How Cities Become Leaders in Talent Attraction

Svetlana Masjutina shares her thoughts and provides examples of how cities can become leaders in talent attraction and retention, especially catering to the needs of the millennial workforce. Case studies include Houston, Nashville, Montreal.

Richard Florida on Creative Cities and Economic Development

City brands and the making, management and communication of a city's strongest assets in the eyes of potential residents, visitors, investors and students, has been a key occupation of economic development professionals all over the world. Richard Florida explains why the Creative Classes are so important in achieving city strength and a competitive position.

How to Develop a City Brand Strategy – Example Mississauga in Canada

Get behind-the-scenes information and useful insights into how to develop a city brand strategy in this case study on the city branding of Mississauga in Ontario, Canada.
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