Place brand insights, strategies, stories and examples
Talent attraction is one of the main motivations behind many city or region branding initiatives. Despite a growing world population, the skills shortage currently experienced by many cities, regions and countries is predicted to get worse in the next years. Learn about best practice examples of talent attraction and retention, and the strategies used by cities and regions around the world to be attractive and competitive.
Steven Pedigo of the NYU Schack Institute of Real Estate discusses city branding, economic development, talent attraction and urban sustainability.
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Andrew Hoyne: available for keynotes, masterclasses, workshops on place branding, place visioning, storytelling, placemaking, design, creativity.
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Helena Nordström speaker profile: keynotes, presentations and workshops on place branding and talent attraction, with a special focus on Sweden.
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Japan’s country performance, economic competitiveness, soft power, nation brand image and reputation, according to international indices and studies on topics such as livability, sustainability, nation brand value, economic development, talent attraction and tourism.
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New Zealand’s country performance, competitiveness, nation brand image and reputation, according to international indices and studies on topics such as livability, sustainability, nation brand value, economic development, talent attraction and tourism.
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