Talent Attraction
Talent attraction is one of the main motivations behind many city branding or place marketing initiatives. Despite a growing world population, the skills shortage currently experienced by many cities, regions and countries is predicted to get worse in the next years. Learn about best practice examples of Talent attraction and -retention, and the strategies used by cities and regions around the world to be attractive to digital nomads and specialists.
Pärtel-Peeter Pere on Branding in the Nordics, Nation Brands and Talent Attraction Strategies
Pärtel-Peeter Pere in this interview shares his thoughts on branding in the Nordics, nation brands and talent attraction strategies.
How Place Branding Can Support the Sustainable Development of Cities, Regions and Destinations
Snapshot of expert views on on how place branding and marketing can support the sustainability and sustainable development of cities, regions and destinations.
Jeremy Tamanini on the Green Economy, Sustainability and Country Reputation
Jeremy Tamanini shares his thoughts on the Green Economy, sustainability performance and the implications for city competitiveness and country reputation.
Cities of Influence: Talent Attraction Winners and Priorities in Europe
Roger Hobkinson of Colliers International discusses European cities, talent attraction leaders and the priorities for city developers and brand managers.
Nikolaj Lubanski of Copenhagen Capacity on Talent Attraction: Strategies, Trends and Challenges
Nikolaj Lubanski of Copenhagen Capacity about talent attraction strategies, trends and challenges.
Innovating Talent Attraction: A Practitioner’s Guide for Cities, Regions and Countries – Book Review
Review of 'Innovating Talent Attraction: A Practitioner's Guide for Cities, Regions and Countries', by Nikolaj Lubanski, Marcus Andersson and Morten King-Gruber.