Country Brands
Learn about latest country brand insights, country image and reputation rankings – trends and analysis for country brand managers. You might also be interested in our articles on country branding and our overview of place brand rankings and indices.
Paul Temporal on Nation Branding, Country Brands in Asia and Islamic Branding
Paul Temporal, Oxford University Associate Fellow and brand consultant, shares his thoughts on nation branding characteristics, country brands in Asia and the growing market of Islamic branding.
Digital Country Index 2017: Winners, Losers and Trends
José Filipe Torres, CEO of Madrid-based place branding advisory firm Bloom Consulting, discusses the winners and losers of the Digital Country Index 2017.
Hume Johnson on Brand Jamaica and Nation Branding in the Americas
Hume Johnson in this interview discusses Brand Jamaica, nation branding challenges and destination branding in the Americas.
Country Brands 2017: Who Leads in Tourism and Trade? Winners and Trends
Jose Torres of Bloom Consulting discusses the 2017 Country Brand Ranking for Tourism and Trade: the country brand winners, losers and trends.
Mara Seminario on Country Branding, Destination Marketing and Brand Peru
Mara Seminario, "the mother of Brand Peru", on Peru's approach to country branding and destination marketing, and how Lima become a tourism success.
José Pablo Arango Calle on Country Branding and the Reputation of Colombia
Learn about Colombia's image, reputation and country branding initiatives in this interview with José Pablo Arango Calle of ProColombia.