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North America

North America: Learn about latest place brand research, examples and thoughts on country brands, national image and the reputation of countries in North America – Mexico, Canada and the United States.

Soydanbay Consulting

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Every place has a story. And every place has to tell a story. At Soydanbay Consulting we uncover the narrative of a place by...
Interviews

Lauren Millier on Economic Development and Urban Planning

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Lauren Millier in this interview discusses economic development, its challenges and links to urban planning and place branding. Part of a special series in collaboration with the International Economic Development Council, IEDC.
Research Insights

Which Are the Best Cities in America to Live, Work and Study in 2017?

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Which are the best cities in America to live, work and study in 2017? Chris Fair of Resonance Consultancy summarizes key findings in the Best Cities Report.
Interviews

Jeannette Hanna of Trajectory Consulting on Creating Authentic Place Brands

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Jeannette Hanna, chief strategist at Trajectory Consulting, discusses authentic place brands and the link between place branding, placemaking and place management.
Conferences

Event Alert: City Nation Place Americas Conference, New York City, 15 June 2017

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The inaugural City Nation Place Americas conference will take place in New York City on June 15th. Learn about place branding, marketing and placemaking.
Observations

Current State of Place Branding Practice in North America

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Leading place brand developers, managers and marketers share their opinion on the current state of place branding practice in North America.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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