North America: Learn about latest place brand research, examples and thoughts on country brands, national image and the reputation of countries in North America – Mexico, Canada and the United States.
Mississauga’s city branding strategy is the focus of our interview with David Ferreira, the Brand Manager of Canada’s sixth largest city. Learn about how they do it, and which challenges and trends city marketers face.
Read moreThe Burghard Group is dedicated to changing the current paradigm of economic development from a focus on job growth to a focus on helping residents more easily achieve their dreams.
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Bill Geist of DMOproz in this interview looks at the future of destination marketing and shares his thoughts on what the next generation of DMOs will (have to) look like, to succeed.
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Michael Edwards in this interview shares how the Chicago Loop Alliance is strengthening and promoting placemaking and economic development in downtown Chicago.
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Toronto: how attractive for investors, talent, businesses and visitors? Here an overview of latest rankings and studies on Toronto’s economic performance, its livability, brand strength and reputation.
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