Is America Back Again? Rebuilding Brand America
Is America back again and how have recent political changes impacted Brand America? A guest commentary by Hjörtur Smárason.
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North America
North America: Learn about latest place brand research, examples and thoughts on country brands, national image and the reputation of countries in North America – Mexico, Canada and the United States.
Mexico Country Performance, Brand Strength and Reputation
Mexico’s country performance, its economic competitiveness, nation brand strength and reputation, according to international rankings and indices.
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Economic Development: Meaning, Strategies and Trends
What is economic development? Brief introduction to the fascinating world of economic development – theory, concept, definition and key resources.
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Los Angeles City Performance, Brand Strength and Reputation
Los Angeles: how attractive for investors, visitors, talent and digital nomads? Here our summary of international rankings and indices measuring LA’s economic performance, its sustainability, brand strength and reputation.
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David Ferreira on How Mississauga in Canada Approaches City Branding
Mississauga’s city branding strategy is the focus of our interview with David Ferreira, the Brand Manager of Canada’s sixth largest city. Learn about how they do it, and which challenges and trends city marketers face.
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