North America

North America: Learn about latest place brand research, examples and thoughts on country brands, national image and the reputation of countries in North America – Mexico, Canada and the United States.

Insights & Perspectives

Halifax: Designing the Connections That Help Talent Stay

Editorial Team -
Robyn Webb on how Halifax uses professional networks and the Connector Program to support talent retention.
Insights & Perspectives

The State of Talent Attraction in 2026: From Campaigns to Infrastructure

Editorial Team -
What 43 places across Europe and North America reveal about talent attraction, from who owns it to the services, funding and systems behind the proposition.
Insights & Perspectives

Montréal: Supporting the Talent Immigration Process to Foster Economic Development

Editorial Team -
Stéphane Paquet of Montréal International on making immigration easier to navigate for employers and international talent.
Insights & Perspectives

Ottawa: When Talent Attraction Becomes Hiring Infrastructure

Editorial Team -
Kim van der Horst on how Ottawa is connecting talent attraction with employer needs, labour-market intelligence and international recruitment.
Interviews

David Gilbert on Place Leadership, Civic Confidence and Cleveland’s Evolution

Editorial Team -
Destination Cleveland CEO David Gilbert discusses place leadership, civic pride, destination marketing, talent attraction, and Cleveland's transformation.
Insights & Perspectives

America’s Best Cities 2026: A New Definition of Urban Competitiveness

Editorial Team -
What America's Best Cities ranking 2026 reveals for those in charge of place branding, city marketing, economic development.
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