Canada
Canada: Place brand insights and thoughts on the Canadian nation brand, Canada’s country branding, reputation and positioning as country-of-origin.
Lisa Barrett on Rethinking Tourism at Destination Canada
Destination Canada's Lisa Barrett shares how tourism can drive wellbeing, sustainability, and long-term value for communities across Canada.
Jacquie Severs on Durham Region’s Transformation into Canada’s Clean Energy Capital
Discover how Durham Region rebranded itself as Canada’s Clean Energy Capital. Jacquie Severs shares insights on strategy, investment impact, and future plans.
Durham Region
Discover how Durham Region, a 2025 Place Brand Impact Story Award finalist, has transformed from an automotive hub to the ‘Clean Energy Capital of Canada.’
Alia El Banna on Identity and Belonging in Place Branding
Alia El Banna on authentic place branding, the impact of cultural mobility, and the value of global communication in marketing education.
Toronto – City Performance, Brand Strength and Reputation
Explore Toronto's economic and sustainability performance, its city brand strength and reputation, according to leading rankings and indices.
Vancouver – City Performance, Brand Strength and Reputation
Explore Vancouver's city performance, its sustainability, livability, brand strength and reputation, according to leading rankings.