Place brand insights, strategies, stories and examples
Canada: Place brand insights and thoughts on the Canadian nation brand, Canada’s country branding, reputation and positioning as country-of-origin.
Todd Babiak of the Story Engine in this interview illustrates how storytelling can lead to meaningful and successful place branding, and how local communities can benefit from it by feeling more connected and empowered.
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Chris Fair of Resonance Consultancy is available as keynote speaker and for workships and seminars. Details in this speaker profile.
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Resonance Consultancy is a leading global advisor in real estate, tourism, and economic development. More about the company and its services here.
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Todd Babiak, Canada: available for keynotes and seminars on narrative and using it to create, build, and maintain a unique and powerful place brand.
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“What is a mother?” asks Clotaire Rapaille, the famous marketing consultant. He, then, answers by quoting the French anthropologist Claude
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