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Place Brand Image

Place Brand Image: Latest research insights, rankings and reflections on the image, perception and reputation of places and their brands. International perceptions of city brands, destination brands and the brand positioning of regions, countries and nations.

Research Insights

Country Brand Ranking Latin America 2015 – Insights & Trends

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FutureBrand Managing Director Gustavo Koniszczer shares key insights from the Country Brand Ranking Latin America survey 2015.
Research Insights

City Reputation Ranking 2015 – World’s Strongest City Brands

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City Reputation Ranking 2015 - Reputation Institute's Fernando Prado on this year's strongest city brands, trends and the City RepTrak methodology.
Research Insights

City Branding and Media Portrayal of Chinese Mega-Cities

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Research insights by Emma Björner and Efe Sevin on city branding and media portrayal of mega-cities in China.
Insights & Advice

Country Brands in Latin America – Trends, Challenges, Opportunities

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Country branding expert Gustavo Koniszczer of FutureBrand consultancy reflects on country brands in Latin America - trends, changes, challenges.
Uncategorized

Thoughts on Country Brand India – National Image and Reputation

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Nation branding expert Aparna Sharma shares her thoughts on the country brand India, its national image and reputation as manufacturer and service provider.
Research Insights

City Brand Monitor 2015: Austria’s Most Reputable Cities

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City Brand Monitor 2015: Bernhard Klein of Brandmeyer Brand Consultants shares findings of report on most reputable cities in Austria.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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