Hamburg, Germany’s second-largest city, is a significant cultural and economic hub known for its maritime heritage and vibrant port. The city boasts a rich history and stunning architecture with landmarks such as the UNESCO World Heritage Speicherstadt warehouse district. The city also hosts significant events like the SMM Hamburg, one of the leading international maritime trade fairs, further solidifying its status as a global maritime center​.

But how does Hamburg perform in terms of economic competitiveness, sustainability, city brand strength, and reputation, according to leading rankings and indices?

Let’s explore:

  • Economic competitiveness and financial performance
  • Its brand strength and global attractiveness
  • Livability: how appealing for talent, visitors, and locals?

Economic Competitiveness and Financial Performance

According to the Global Financial Centres Index 35, Hamburg remains a competitive financial services sector, ranked 51st overall, a slight decrease by two ranks.

In 2thinknow’s Innovation Cities Index 2022-2023, Hamburg ranks 41st, demonstrating significant improvement with a positive change of 49 positions since the previous edition of this study. This underscores the city’s ongoing efforts in fostering innovation across various sectors.


Hamburg’s Brand Strength and Reputation

Resonance’s 2024 World’s Best Cities Report ranks Hamburg 56th overall, with specific scores in Livability: 59th, Lovability: 57th and Prosperity: 66th.

Referred to as the “Venice of the North,” with a stunning lake and canals, the report highlights that Hamburg is home to Europe’s biggest inner-city urban development initiative, transforming derelict docks along the port area into an attractive shopping and residential area.

According to the Brand Finance City Index 2023, Hamburg ranks 33rd, indicating strong brand recognition and attractiveness on the global stage.


Livability: How Attractive as a Place to Live, Work, and Study?

The Mercer Quality of Living City Ranking places Hamburg 25th, indicating a comparatively high quality of life. Mercer’s Cost of Living Ranking puts Hamburg 62nd, showing a slight decrease of 3 positions, reflecting its relative affordability compared to other major global cities.

The Arcadis Sustainability City Index 2022 ranks Hamburg 21st overall, with specific ranks as follows: Planet: 11th, People: 27th, Profit: 35th.

Lastly, it is home to several prestigious educational institutions. According to the Times Higher Education ranking, Universität Hamburg ranks 136th globally, while Technische Universität Hamburg-Harburg falls within the 501-600 range. The QS World University Ranking also recognizes Universität Hamburg at rank 205.


Last updated in June 2024. Explore more city profiles here.


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Disclaimer: The information in this article is intended to provide a general overview of Hamburg’s economic and cultural landscape and facilitate comparison over time. While we strive for accuracy and completeness, we are not responsible for any typographical errors or inaccuracies. The data is provided “as is” without warranty of any kind. Users should verify any information before relying on it for decision-making purposes.